Module 12: Leadership and the Media

Course Description

This module emphasizes the importance of communication as a core leadership skill. It explores how leaders use media and public speaking to influence, inspire, and mobilize others effectively.

It examines the fundamentals of effective speaking, the characteristics of strong communicators, and common speaking faults that leaders must avoid to maintain credibility and impact.

Learning Outcomes

Foundational Knowledge

• Understand principles of effective communication and media engagement.

Application

• Develop and deliver clear and impactful public messages.

Integration

• Use media platforms for leadership influence and social transformation.

Human Dimension

• Build confidence, clarity, and presence in communication.

Caring

• Communicate truthfully, respectfully, and responsibly.

Learning How to Learn

• Continuously improve public speaking and communication skills.